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What's New - January 2017
What's New - January 2017
Laura Bercan avatar
Written by Laura Bercan
Updated over a week ago

New features in this release:

  • Auditorium only for kids

  • Extension of Scheduling Report

  • Check All/Uncheck All In Schedule View

  • Film list - Highlight titles from stopped list and select multiple movies.

  • Graphical changes in Cinema Intelligence

  • New Overview of bookings

  • General Search On Booking And Forecasting

  • Booking Priority

  • Rolling Forecast

  • Movie Grouping Based On Title

  • Box Office Forecasting

  • Generate Offer

  • Import event from Vista (Public screenings)

Scheduling module

Auditorium only for kids

You now have the possibility to schedule an entire auditorium only with children films.Also, there is the option to allow or not allow children’s films to play in an auditorium.

With this new functionality, there are 5 types of Auditoriums:

  • Auditoriums for kids only children films are scheduled

  • Auditoriums where kids are banned only normal films are scheduled

  • Mixed auditoriums children film and normal films are scheduled

  • VIP Auditoriums only special VIP copies of films are scheduled

  • VIP Auditoriums for kids only special VIP copies of children films are scheduled

Regardless of your configuration, you can always manually place a show of a children film in the rooms that don’t allow it, using the drag and drop functionality. Also, pre-booked shows aren’t affected by this setting.

Extension of Scheduling Report

The old Scheduling report was enhanced and now contains forecasted numbers of visitors per time slots, per week day. The new values are displayed in a new sheet called Total Forecasted.

The values displayed here are obtained by adding up all the forecasted numbers of visitors for all the scheduled shows, on time slot level. For the holdovers, the forecasted values are calculated applying a default drop percentage of 30% on the actual number of admissions.

For the new release films, the main input is the value from Forecasting module to which is applied a series of percentage coefficients extracted from your Historical Data. Those coefficients are: per theatre, per week day and per time slots.

To generate a Scheduling report, press Print button from the right top of Dashboard.

Check All/Uncheck All In Schedule View

This feature was added to the check schedule functionality that allows you to check all shows before exporting them into the ticketing system. : What's New - July 2016 (Part Two).

All movies can be checked or unchecked with one click but checking all movies while the "day" filter is active will override everything that was checked on the time slot. Using this feature when shows are sorted by time slot will check all from that time slot only.

Film list - Highlight titles from stopped list and select multiple movies.

This feature comes as an extension of an older feature that lets you check movies on the playing list.

As you can see in the picture above, the check box from the playing list is missing from the stopped list. To select a movie frmo the stopped list just click on it or use the key CRTL if you want to select multiple movies.

Why do i need to highlight a movie from the stopped list, it's not in the schedule anyway? You might have a movie that plays only on one timeslot but if you want to filter the list on a different timeslot, that particular movie will appear in the stopped list but it is actually in the scheduler.

Graphical changes in Cinema Intelligence

1. When the Post Scheduler and preschedule check pop-up window prompted you with information, you weren't able to see the schedule while the messages window is opened. To ffix this issue, you can move the windows anywhere on the screen.

2. The play/start state changed from dropdown box to check box.

3. In the previous version of Cinema Intelligence you could only select one copy/film at a time to see the shows of that copy highlighted in the schedule. On the current version you have the ability to select multiple copies to see all the shows of the same movie (but different versions) high-lighted in one glance for a better overview of the scheduled shows of different prints.

To select multiple movies just press CTR + Left mouse click on titles in the Film List.

After a multiple selection if you use the arrow keys to move up/down, all the movies will be deselected and first movie from the top will be selected.

Booking Module

New Overview of bookings

To make checking of booking constraints easier, we changed the way they are displayed. From now on, you will be able to see the booking constraints grouped by day with similar requirements or by whole week if your booking is general.

This way of displaying constraints was implemented all over Cinema Intelligence: on Cinema Week Overview and Dashboard from Scheduling Module.

General Search On Booking And Forecasting

We've added a new search box on the Booking and Forecasting module to make it easier to find old movies. It looks like this:

Type the movie name and then press Enter to search.

You can re-book an older movie directly from the booking module once you've find it in the database.

The month view will be hidden once you start a search in new search box.

The search will be done only by the movie name with pagination if necessary.

Booking Priority

This feature lets you chose between the booking coming from the ticketing system or the booking coming from the Booking module in Cinema Intelligence. It works with Vista and Dolphin ticketing systems.

Why prioritizing one or another? Cinema Intelligence uses your booking data in the Rolling Forecast. The ticketing systems, in general, only send booking information to Cinema intelligence on the current week. So, If data is missing, before using the Rolling Forecast you have to do bookings in CI which gets us to the point where we have conflicting data between CI and ticketing system, hence the need of booking prioritization.

Forecasting Module

Rolling Forecast

The Rolling forecast is a method for continuous planning and will help you to:

• Quickly see the forecast vs. actual performance by circuit or site

• View top performing films by circuit or site

• View performance vs. budget for the circuit or individual theatre

We're excited to bring this industry-first rolling forecast module to our Cinema Intelligence customers and we look forward to your feedback as we continue to deliver innovative tools to exhibitors.

How to build a rolling forecast

First, forecast all new releases in the rolling forecast period of time. For example, if the financial year begins on 1st of Jan and ends on 31st of Dec, all new releases in this period have to be forecasted on all theatres. For a better result please book the new releases at the cinema they will play. If, for example we have at least one booking for a movie, we take that booking and calculate the rolling forecast only for the theatre that was selected for that movie. If we don’t have any bookings, we will use the data for all theatres that were forecasted so the results will be broader. It is possible that we don’t have enough or any data at all on some theatres. In this case the rolling forecast will use the data on the similar theatre defined by the support agent together with you.

How Rolling forecast works

  1. The rolling forecast starts with the movies that have been forecasted in the current week and will be continuously recalculated and updated against actual data. Past forecasts will not be included in the report.

  2. Every night the data is recalculated for the day before.

  3. The system will compare the forecasted totals with actual totals for every film on the first week of programming. For each day on the first programming week we calculate the difference between forecasted and actual data. If it is greater than 20%, the forecast will be readjusted based on the actual data. The same difference between the forecasted and actual on the first programming day will result in a coefficient that will be used to recalculate the data on the other days for the rest of the playing week.

  4. The new scale factor will be determined by comparing the new forecasted total with old forecasted total for the whole circuit.

  5. A snapshot will be saved of the original forecast with the standard name [Day of the week], Scale: [scale factor]

  6. Applying the new scale factor.

  7. Recalculate the forecast.

How to use it:

Login into your Cinema Intelligence application

Click on the home button and navigate to Forecasting.

The first thing we see here is the Rolling Forecast on the top, the black bars represent the actual admissions, the green bars are the forecasted numbers and the red line on the top is the actual budget. You can drill in any specific week just by clicking on it and the data for the selected week will be displayed.

You can see here the top films, both the actuals and the forecasts for the selected week:

Every panel can be expanded by clicking on “Focus mode” button located on the top right. The whole page will be used to display information on that particular panel. To exit just click on the Go back to Report button.

If you want to see how each theatre performed, you can sort the report on theatre by clicking the button on the top left corner.

You can drill in by Cinema; just type the name of the cinema in the search box and the data will be repopulated only for the selected cinema. While a cinema is selected we can drill in again by week and look at top performing for that Cinema only, actuals vs forecasts as well as additional information like the budget and the performance against budget.

You can also search for individual titles by typing the first few letters and then select the title from the list. It will recalculate and display for how long that movie played and specific information about that movie. You can drill in even more by selecting a specific cinema and specific title.

At the bottom right of the page you can see how the temperature may have impacted the results.

Movie grouping based on title

Previously, Cinema Intelligence treated each format for the same title as a separate movie (e.g. Iron Man 2D, Iron Man 3D, Iron Man IMAX etc.). This meant that multiple forecasts were needed for the same title, and could result in incorrect forecasts when similar formats for the comp titles were unavailable.

To improve your forecasting ability, Cinema Intelligence now includes format groupings by title. Rather than treating Iron Man 2D and Iron Man 3D as separate films, Cinema Intelligence will now combine the two formats into a single title, "Iron Man."

This is accomplished by identifying key words for the system to automatically remove from the title whenever a new import is made from the ticketing system. For instance, Cinema Intelligence will know that you use 2D, 3D, IMAX and IMAX 3D in the ticketing system when you create new films. When Cinema Intelligence imports those films overnight, the system will automatically remove 2D, 3D etc. from the title, so that the base title remains. Then, all films and formats with the same title are automatically grouped together under a single title (a la Iron Man). So, the result is 1 title with multiple formats inside of it.

This approach will allow you to more easily create forecasts for films with multiple formats.

In the forecasting, the admission data can be used from a group of multiple formats of the same movie or individually for each format.

In terms of movie formats there are two ways of using Cinema Intelligence:

  1. A single movie with many formats.

  2. Multiple movies with a single format each.

If you want to group the movies please let us know and the support team will do it for you. The grouping can be done by different criteria like: format, title, tags, event type, year, release date… If the movies have the same name and the same release year, they will be grouped together.

In the Forecasting Module the admissions of similar movies will be the total of all formats. For example If a movie has M1 as similar movie, M1 will have the sum of admission from all the movies linked to movie M0. Thor will contain session data from Thor 2d, Thor 3d, Thor IMAXX and any other version of Thor found in the database.

The movie groups are also visible in the Booking Module. If the same format is grouped from 2 movies, the format will be doubled and contain in brackets the initial movie name. Booking overview will contain the account movies (nothing will be changed).

Box Office Forecasting

Box Office numbers are important in picking the most profitable films. That’s why we extended our approach in the Forecasting Module and from now on we do predictions regarding revenues.

In order to accomplish that, we will use an Average Ticket Price (ATP) value on theatre level. The ATP is calculated by the last year's Box Office total divided by the number of admissions.

When a forecast is created, the algorithm takes the ATP value and multiplies it by the Forecasted Number of Admissions.

As result, you will see a column of Forecasted Box Office numbers right next to Forecasted Number of Admissions. Also, Forecasted Box Office numbers will be displayed on charts and reports.

Events module

Generate Offer

This feature allows you to create an offer for an event from the Cinema Intelligence application. To generate an offer go to the events module, edit an event and click on the Generate Offer button located on the bottom right of the Financial panel. An offer will be generated as a .docx file based on a template that the support team can edit for you. Please generate an offer and contact us if you want to change the design, text or style.

The default template contains the following items, which can be inserted anywhere in the file if they have the suffix "#":

#LocationFromGoogleMaps - It represent the google maps location. It will be based on the cinema address.

#GoogleMapsLocationLink - Link to the location on google maps

#CinemaAddress - The address of the cinema.

#EventNumer - A unique id of the event, and it will be created at save of event. Event number example: EVT201601151

#Eventhour , #Generationtime, #Roomnumber, #FoyerDescription, #priceFoyer, #CleaningDescription, #priceOfCleaning, #BrandingDescription, #priceBranding, #numberofeventPersonnel, #EventPersonnelDescription, #priceEventPersonnel, #numberofsecurityPersonnel, #SecurityPersonnelDescription, #priceSecurityPersonnel, #DigitalProjectorDescription, #priceDigitalProjector, #OtherEquipmentDescription, #priceOtherEquipment, #FilmDescription, #priceFilmRental.

Import event from Vista (Public screenings)

Pubic Screening feature will be released by Vista in the version 4.5.6.1, and it consists a flag for public or private screening. Cinema intelligence will translate the flags of the events defined and approved in Corporate Sales and will import them in Cinema Intelligence. All imported events will be treated as prebooked shows, their length will be consisted of intermission, cleaning time, trailer time and the actual length of the event. The intermission, cleaning time and trailer time will not be graphically displayed as separate items in Cinema Intelligence.

This type of Events will not be displayed in the Events module in CI and wil not be added automatically to the scheduler on the next week.

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